Toymaker Spotlight: Storybook Blocks

Storybook Blocks is a labor of love brought to us by Jen, a stay-at-home mom of two from Virginia.

After working in advertising and publishing for years, Jen decided that she wanted to spend more time with her husband and kids.  Combining her love of crafting with her passion for family time, she found her ideal balance.  In her own words:

“I’ve always read to my kids and years later, that is a practice that we as a family continue to make time for. Books and their illustrations are so crucial in the development of creative and imaginative kids.  Now that my kids are a little older, I see how that have become voracious readers.

I was looking for a way to incorporate my love of crafting with reinforcing the love of books in children. As moms, we all have ‘favorite’ books we read to our kids, and I wanted to create a way for little ones to have a tactile experience with the characters from these books.  Storybook Blocks was born.”

We love these blocks not only for the ideals that they represent, but also because they’re enriching, yet versatile.  Children can bring their favorite stories to life, as illustrations come off the page and become interactive.  You can practice sequencing, and ask your child to retell the story with the blocks.  You can work on recognition, and have your child find each block panel in your book at home.  You can even let your imaginations run wild and create new stories together based on the scenes featured on the blocks.

The do-it-yourself sets are also great to create custom blocks.  Jen is constantly on the lookout for new, eye-catching paper designs.  The sets come complete with alphabet and number stickers, if say you want to spell out a message or your child’s name.  Available for both girls and boys, these sets are super popular amongst expecting or new parents and make great gifts.  Plus they make for a great group activity at baby showers.

See Jen’s collection:  www.inveniotoys.com/storybookblocks.  Jen has other items and also does custom sets, so contact us if you have some ideas.

Note that these are not officially licensed products; they are simply handcrafted toys from books at home.  With a side dish of love.


Robert Yen

Author



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